Small businesses and startups often have limited financial resources. Designing a bespoke website from scratch requires considerable effort, and finding a team that can work within a budget without cutting corners is even harder. If you want to hire a website developer OR web designer for creating a small business website, here are some of the things to consider.
- Start with their profile. The portfolio and work profile of a company matter the most when it comes to website designing. You want to find a service that understands the needs and requirements of small businesses and can work accordingly. Check the range of work they have done so far, and if a company has specific experience in your industry, it’s always an added advantage.
- Ask relevant questions. As a prospective client, you need to ask the right questions before hiring a website designer. For example,
- How many small business sites have you designed so far?
- Do you offer other services like SEO, PPC, and online marketing?
- Will you offer tech support on an ongoing basis?
- Can we get a few client references?
- What’s the time required to complete projects with a similar scope?
Keep in mind that you are hiring expertise, and it is best to work with a web design team that’s accessible and experienced at the same time.
- Get an estimate. It is pretty understandable why many small businesses are just interested in getting cheap quotes. However, don’t be tempted to choose the lowest price. Keep in mind that you are creating a website that will define your brand, and the end layout and design will be continued for at least a couple of years, if not more. Yes, you need to know the price and hire an affordable service for designing the website, but don’t compromise on the quality of work done.
Think of website designing as a collaborative process, and it is necessary that you stay involved and share your inputs. When it comes to small business sites, being specific with your requirements is absolutely necessary, and you need to offer at least one or two reference sites, so that the design team knows things better.
Contrary to what many small business owners believe, designing portals doesn’t have to be a complicated or expensive affair. Just make sure that you have the right team for the job and get an estimate in advance.